- Develop detailed plans to run Facebook Ad and Google Ad ads, consistent with the company's Marketing campaign.
- Directly deploy advertising campaigns and proactively optimize advertising according to the approved budget.
- Monitor, analyze data, and evaluate to optimize design, content, costs, and conversion rates of advertising campaigns, ensuring compliance with the roadmap and set goals.
- Prepare detailed reports on campaign effectiveness by day/week/month of management.
- Together with the Marketing Team, research competitors, analyze quotes, propose budgets and implementation scenarios to create competitive advantage.
- Collaborate with the Content Team to come up with ideas and write advertising content suitable for each customer segment.
- Proposing new ideas, campaigns, advertising for products, exploring and developing new advertising channels.